What is the CRO role? The most critical component of the strength of a business is revenue growth; without the engine of revenue driving financial performance, a company will lose market share and ultimately gross margin dollars and profits. To that end, since 2013, the Chief Revenue Officer (CRO) has been one of the fastest...
During conversations with trusted advisors and prospective clients, referral partners will ask if a single shingle consultant is a ‘one man shop’? Most reply, “I am an individual business advisor with a wide and deep bench of trusted advisors who have functionality experience needed to support the needs of a privately owned company.” Utilizing...
Parker Revenue Growth Strategies – Who We Are Parker Revenue Growth Strategies (PRGS) is a revenue growth and business turnaround management firm that dramatically improves operating systems and results for mid-size companies, non-profits and private equity portfolio businesses. The company provides business assessments to prepare privately owned companies for an exit strategy for maximum return...
During the lifetime of a small to medium size business, it will inevitably falter in the execution of its strategy which will have an impact on employees, customers, and other stakeholders. When identifying the factors that will assist the CEO and management team in a restructuring event and or turnaround it is important to ask...
The Strategic Trusted Advisors Roundtable {STAR}, a leading San Diego networking and referral non-profit organization, has announced its annual election of officers for 2019. William H. Parker from Parker Revenue Growth Strategies was elected President of the organization and will serve a one-year term from February 1 to December 31, 2019. Parker stated, “I am...
Yogi Berra, the famous catcher for the World Champion New Yankees once said, “If you don’t know where you are going, any road will take you there”!!! It’s 2022 and it is vital that business owners develop a financial plan and budget that outlines the goals and objectives of the business; in other words, a...
I am often struck by the statement of business owners and CEOs, that they want to take their business to the next level. I ask them what does “taking your business to the next level” really mean? Does it mean growing revenue and improving profits? Improving the financial key performance indicators? Upgrading mid-level and senior...
