What is the CRO role? The most critical component of the strength of a business is revenue growth; without the engine of revenue driving financial performance, a company will lose market share and ultimately gross margin dollars and profits. To that end, since 2013, the Chief Revenue Officer (CRO) has been one of the fastest...
Author: William Parker (William Parker)
Key Elements to the Business Turnaround Process
As a business growth strategist who specializes in turning around distressed companies, I’ve learned to identify the warning signs that indicate when a business is in trouble. These signs can range from declining sales and profitability to cash flow issues and employee turnover. When a company exhibits these symptoms, it’s essential to act quickly to...
How To Prepare Your Business For An Exit Strategy
If you are the owner of a company, chances are you have received a regular stream of calls from private equity firms, competitors, strategic buyers and private individuals inquiring if your company is for sale. While this barrage of inquiries may be flattering, it is essential that a business owner take stock of the critical...
Why Is Revenue Growth So Important?
Revenue is the engine that drives the growth of an enterprise and is vitally important when assessing the health of a business. When Parker Revenue Growth Strategies is engaged by a business owner or board of directors, our first question is, “Tell me about comparable sales growth in the company, is the business growing or...
Standing On The Shoulders Of Giants
“The phrase ‘standing on the shoulders of giants’ is a metaphor which means ‘using the understanding gained by major thinkers who have gone before in order to make intellectual progress’”. “It is a metaphor of dwarfs standing on the shoulders of giants and expresses the meaning of ‘discovering truth by building on previous discoveries’. This...
Is It Better To Hire A Big Consulting Firm Versus A Small One?
During conversations with trusted advisors and prospective clients, referral partners will ask if a single shingle consultant is a ‘one man shop’? Most reply, “I am an individual business advisor with a wide and deep bench of trusted advisors who have functionality experience needed to support the needs of a privately owned company.” Utilizing...
Organizational Fitness Leads to Business Turnarounds
William ParkerWilliam Parker is the founder of Parker Revenue Growth Strategies, a business management services firm that develops business plans and organizational fitness strategies to maximize value and operating results for businesses. Named one of the “Power 30 Most Influential People in Discount Retailing” by Discount Store News, Parker has served as a senior corporate...
Taking Your Business to the Next Level After Covid-19
I am often struck by the statement of business owner and CEOs, that they want to take their business to the next level. I ask them, “What does take your business to the next level” really mean? Does it mean growing revenue and improving profits? Improving the financial key performance indicators? Upgrading mid-level and senior...
Parker Revenue Growth Strategies Delivers Strong Results for a 60-Year-Old Family Apparel Retailer
August 6, 2020 For Immediate Release Contact: William H. Parker, CTP Parker Revenue Growth Strategies Email: [email protected] Cell: 858-232-7273 Cleveland, Ohio Parker Revenue Growth Strategies Delivers Strong Results for a 60-Year-Old Family Apparel Retailer Parker Revenue Growth Strategies was engaged by a Southeastern California Family Apparel Retailer to develop revenue growth plans and turnaround strategies...
Parker Revenue Growth Strategies Is Proud To Be Working With Peace, Love and Little Donuts
William ParkerWilliam Parker is the founder of Parker Revenue Growth Strategies, a business management services firm that develops business plans and organizational fitness strategies to maximize value and operating results for businesses. Named one of the “Power 30 Most Influential People in Discount Retailing” by Discount Store News, Parker has served as a senior corporate...